- WFD Corporate Communications
PALM HARBOR, Fla. — Physicians and leaders with AdventHealth Medical Group (AHMG) are expanding access to high‑quality urologic care with the opening of AdventHealth Medical Group Advanced Urology Care at East Lake. The new practice, located at 4114 Woodlands Parkway, Suite 500, Palm Harbor, opened its doors to patients on March 3, 2026.
A VIP grand opening and ribbon‑cutting event took place on March 17, celebrating the arrival of the new practice and its commitment to bringing advanced, compassionate urologic care closer to the East Lake community.
This is one of the few urology practices in the North Pinellas area led by Dr. Paul Arnold and Dr. Robert Santa‑Cruz, board‑certified urologists with AdventHealth North Pinellas. Both physicians bring extensive experience treating complex and routine urologic conditions, offering comprehensive care for men and women through a patient‑centered approach and leading‑edge technology.
This coordinated care connects outpatient services with the expertise and resources of AdventHealth North Pinellas in Tarpon Springs, supporting patients through every stage of their care journey.
“At AdventHealth, our mission is to extend the healing ministry of Christ by caring for the whole person — body, mind and spirit,” said Dr. Paul Arnold. “Opening Advanced Urology Care at East Lake allows us to bring advanced treatment options and compassionate, personalized care directly into the community, so patients can focus on healing with confidence and support close to home.”
The opening of the practice comes at a critical time for urologic health awareness. Prostate cancer remains the most common cancer among men in the United States, with an estimated 299,000 new cases and more than 35,000 deaths in 2024. In addition, March is Kidney Cancer Awareness Month, highlighting a disease that ranks among the 10 most common cancers in both men and women, with an estimated 81,000 new cases and more than 14,000 deaths nationwide in 2024.
“Urologic care often involves deeply personal and life‑changing moments,” said Dr. Robert Santa‑Cruz. “Our goal is to walk alongside each patient through every stage of their journey, combining clinical excellence with empathy, education and emotional support. We want to make sure they feel cared for, understood and never alone.”
AdventHealth Medical Group Advanced Urology Care at East Lake is now accepting patients. Our team is ready to help you take charge of your health so you can feel your best. View the list of providers at our practice and request an appointment today at AdventHealth Medical Group Advanced Urology Care at East Lake.
- Contact: WFD Corporate Communications
- Tel: Call WFD Corporate Communications at813-803-4016
- Email: Email WFD Corporate Communications atWFDCorporateCommunications@AdventHealth.com